World-Class Ecommerce
and Digital Products

We
Believe
in Yes

Since 2012, Wonderful Collective has been blazing trails and white-knuckling the reins across the new digital wilderness. We bleed, 
we cheer, we run like hell toward the dark.

Who We Are

Wonderful is a collective of energized, likable creatives and engineers with an edge. We design and build Shopify ecommerce experiences that help driven brands sell more online and leave every client with that golden ticket feeling.
Wonderful Helps People Sell Things Online.

Our Brand Values

01.

We pass the pillow test

We consider the right thing to do. We do the right thing. We sleep well at night.

02.

We make clean passes

We put in our best effort to set our teammates up for success.

03.

We Give A S#!+

We don’t cut corners, we care about the little things.

04.

We build bridges

We seek to understand, communicate with, and approach others with good faith and respect.

05.

We are Doers

We measure by action. We are persistent. 
We dirty our hands. We skin our knees. We do the thing. Now.

Our Leadership Team Our Leadership Team Our Leadership Team
Our Leadership Team Our Leadership Team Our Leadership Team
Our Leadership Team Our Leadership Team Our Leadership Team
Our Leadership Team Our Leadership Team Our Leadership Team
Matt Knox

Matt Knox

Chief Executive Officer

Johnnie Munger

Johnnie Munger

Chief Technology Officer

Cecile Gutierrez

Cecile Gutierrez

Dir of PMO / Proj Operations

Stacey Ward

Stacey Ward

VP, Client Success

Joshua Benedikt

Joshua Benedikt

Creative Director

Oscar Zegal

Oscar Zegal

Director of Photography

Brandon Clair

Brandon Clair

Sr. Backend Engineer

Jobelle Pangilinan

Jobelle Pangilinan

Project Manager

Why Not You?

Why Not You?

Let’s do some Wonderful $h*t!

Come work for Wonderful and well... be wonderful with us. 
We work hard and play hard too. Work doesn’t have to suck

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FAQs

What does Wonderful actually do?

Wonderful designs and builds fast, scalable websites for brands that want more than a template. Our team handles UX strategy, modular design systems, front end development, and content support when needed. Most of the work we do runs on Shopify and Shopify Plus because it gives our clients the right blend of speed, stability, and long term flexibility.

If you want to see what that looks like in practice, explore projects like VitaDog Nutrition, where we launched a high performing DTC site on an accelerated timeline, or Hubs Virginia Peanuts, where a heritage food brand needed a modern, conversion focused experience. Larger and more complex builds like Muse and AV Gear show how we structure global storefronts and complex product catalogs. You can explore recent Shopify ecommerce websites we’ve built in our case studies.

Are you a Shopify agency or a design studio?

We work like both. Wonderful operates with the craft, care, and system thinking of a design studio, while also delivering the engineering discipline of a senior Shopify team. This combination lets us create design systems that scale, not just one off pages. It also ensures that the creative decisions we make early on translate directly into clean, maintainable code later. Projects like The Seven Continents highlight our modular design approach, while Muse shows what happens when that design thinking meets enterprise level ecommerce.

What makes Wonderful different from other agencies?

Clients hire us because we behave like long term partners, not vendors. We keep communication clear, we make decisions quickly, and we maintain a level of collaboration that keeps projects moving without friction. We also staff projects with senior designers and developers who work directly with your team from day one.

This approach is why brands stay with us over the long run. Seed is a great example of a partnership that has evolved across multiple initiatives. On the other end of the spectrum, complex builds like AV Gear show how we handle intricate catalog architecture without turning the process into chaos.

How do you approach web design and development?

Our work follows a simple principle: purpose first, performance always. Every project begins with discovery, where we understand your goals, customers, and constraints. From there we map UX flows, build a component based design system, and translate everything into clean, maintainable code.

This creates websites that scale with your brand instead of needing constant rework. You can see this clearly in The Seven Continents, which uses a modular and motion friendly system, and in VitaDog Nutrition, where clarity, conversion, and speed were the top priorities.

Do you work with Shopify Plus and larger scale catalogs?

Yes. Many of our clients use Shopify Plus or have large, complex catalogs that need careful planning around variants, metafields, filtering, search, and third party integrations. We design the information architecture upfront to support SEO, internal navigation, and long term maintainability.

If you want concrete examples, AV Gear demonstrates advanced catalog strategy and multi pathway browsing. Muse shows how we structure large inventories for international audiences while keeping the UX intuitive.

What is it like to work with the Wonderful team?

Working with Wonderful feels clear and efficient. We provide fast feedback, well defined milestones, and a real sense of partnership. You will work directly inside shared Figma files, receive async walkthroughs, and get documentation that removes ambiguity. Our clients often call us the foxhole team because we stay calm, collaborative, and proactive all the way through launch.

You can see this style reflected across projects like Hubs Virginia Peanuts and Seed, where long term trust and steady communication led to strong outcomes.

How long do projects typically take?

Most websites launch in eight to fourteen weeks depending on complexity, integrations, and the amount of content involved. Straightforward builds land on the shorter side, while custom systems take longer.

For example, VitaDog Nutrition moved quickly because the goals were clear and the architecture was streamlined. The Seven Continents required more definition because the modular system was tailored from the ground up.

Do you work remotely with clients in other cities or countries?

Yes. Most of our projects are fully remote. We structure our work around async communication, weekly sprints, recorded reviews, and transparent documentation. This keeps progress moving regardless of time zone or schedule differences.

Remote collaboration is the norm for clients like Muse, AV Gear, and Hubs Virginia Peanuts, and the process works smoothly at every scale.

How do we get started?

Starting a project is simple. We begin with a short discovery call to understand your goals, challenges, timeline, and what a right sized scope looks like. From there we outline options, recommend the best path forward, and assemble the team. It all starts with a meeting, so contact us and lets get cookin’.

If you want a sense of how we think and build before we talk, browse case studies like

AV Gear,

Muse,

and VitaDog Nutrition.

Hey there! 👋