All of Our Sweet Reading
We've been building websites and digital products for a long, long (long) time. Here's some of what we've learned.
You Can’t Polish a Turd
Ecommerce is full of shortcuts that promise quick wins. But growth doesn’t come from plugins or popups—it comes from desire. When your product and presentation make people crave ownership, the rest of the stack multiplies. Without that? You’re just optimizing around indifference.
How to Set Up Google Analytics 4 (GA4) with Shopify
Shopify’s native Google & YouTube sales channel isn’t just another integration—it’s the best way to seamlessly connect your Shopify store...
65% of US shoppers indicated they would make their holiday purchases before Black Friday / Cyber Monday
A recent study by Justuno highlighted on Shopify’s blog reveals a seismic shift in the holiday shopping paradigm. A notable...
How to plan your store’s Black Friday – Cyber Monday season
Major sales events like Black Friday and Cyber Monday (BFCM) have become increasingly important for online retailers, and it’s important...
How to write a good SEO title for your webpage
SEO titles are very important – they are often the difference between a widely shared article and one that sinks...
162.4 million people shopped online on Black Friday and Cyber Monday in 2022
Ready for a big number? In 2022, 164.2 million consumers shopped on online platforms during Black Friday and Cyber Monday,...
How to pick the best WordPress hosting service
It used to be that hosting a WordPress site was a total pain. These days, however, if you are frustrated...
How long should a blog post be?
Content creators often grapple with a pressing question: how long should a blog post be? While the answer may vary...
68% of online experiences begin with a search engine
If you aren’t paying close attention to how search engines interpret your content, you are missing a lot of potential....